So how do you come up with a great title?
A few key points to consider when writing a title are:
- Think about your audience (age, culture);
- Caution on the side of humour (is it interpreted properly), and
- Ask what you want viewers to see in your artwork (what is the main theme).
The great thing about looking at art – be it an abstract installation, or a representational illustration, is that there is some room for the viewer to use their imagination, and to question what it is that they are looking at. That is, what’s the untold story?
I believe the best titles offer a bit of intrigue, don’t give away the punchline, or overstate the obvious. As noted in What's in a (painting's) name? … a poor title, not the art quality or subject, can place art in the rejection heap solely because it doesn’t engage the viewer. So regardless of the type of art you create, take the time to give it a proper name. Otherwise, you risk not having your work properly seen, or worse yet, making into listings such as Worst book titles and covers ever.
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